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July 25, 2011
British Council Japan launches free iPhone app, chance to win trip to UK
The British Council in Japan has launched its first iPhone app designed for Japan. The app is a listening quiz based on aspects of Britain ranging from sport to music, and has a database of over 200 questions. Users have "lives" and a limited time in which to complete each quiz. Registered users have their scores ranked against each other in real time and each month the British Council will choose a winner or winners, based on those scores. Monthly winners will receive special prizes from the British Council, and Visit Britain – the official organization for promoting tourism to the UK. The app is free to download from iTunes and is suitable for junior high school students and above.
In December, the monthly winners will be invited to visit the British Embassy in Tokyo where a specially-organized live quiz event will be held to determine the winner of the "英国エキスパート チャレンジ2011" (United Kingdom Expert Challenge 2011). The overall winner will be presented a free trip to the UK by the head of the British Council "and a surprise celebrity guest".
The app was developed by iEnglish.com.
See also:
• Download the BritQuiz app for free from iTunes
• British Council Japan on Facebook
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