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February 23, 2010

eigoTown.com Launches Interactive Readers for iPhone and iPad

http://www.eltnews.com/news/threelittlepigs.jpgeigoTown.com, Japan’s most popular portal site for Japanese learners of English has launched the first in its new line of interactive readers for the iPhone and iPad. Russell Willis, president of eigoTown.com commented: “The first of our applications is based on the story of the Three Little Pigs and includes the text of the story (especially written for Japanese learners) along with top quality audio that really immerses the listener in the world of the story. Users can click on a word or phrase to get the definition and look through words in the glossary.”

Stories can be read and listened to page-by-page. When set on automatic, a story plays continuously. In addition, there is an interactive, scored quiz on the vocabulary from the story. “Our test users have been amazed that a product of such quality and functionality is available for only 115 yen” said Willis.

eigoTown.com is no stranger to publishing content for Apple’s mobile platforms having previously created hugely popular podcasts with TIME magazine and The Nikkei Weekly. The company created the number one podcast in Japan for Tokyo University and Benesse. eigoTown’s audio books have been listed in Apple’s “Best of…” annual review for two years running.

“This is just the start of a large publishing program for the iPhone and iPad. We are looking forward to a very successful year on Apple’s mobile platforms” said Willis.

The Three Little Pigs superReader
http://itunes.apple.com/jp/app/id353959189?mt=8

Goldilocks superReader
http://itunes.apple.com/jp/app/id347230094?mt=8

eigoTown.com Limited is a publisher of websites, books, magazines, audiobooks, iPhone applications and more. Its main site, eigoTown.com has over 300,000 unique visitors per month and reaches over 100,000 people through its email newsletters.

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