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March 08, 2007

David Nunan: World's Leading Textbook Author

david_nunan.gif The English language teaching textbooks series Go For It! authored by Anaheim University President Dr. David Nunan, has become the largest selling textbook series in the world with annual sales of the student book of over 50 million copies, and cumulative sales exceeding 180 million copies (plus around 90 million copies of supplementary materials). The series, published in cooperation between Thomson Learning and the People's Education Press (PEP), was selected and adapted as a basal textbook series for middle schools in China, and is being used as part of the curriculum reforms in 29 Chinese provinces. Thomson Learning currently has a 56% share of the Junior High School English language market in China.

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