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October 05, 2004

Englink Launched for Beginners

Publishing company Chukei Shuppan has issued a new bi-monthly magazine aimed at beginner level students of English. The inaugral issue of Englink was launched on October 1, and the cover features popular actress Yoshino Kimura (whose English can be heard on the latest TV commercial for Oreo cookies). It's main feature is that it maintains a "simple English" level by virtue of a vocabulary limited to 2,000 words. The accompanying CD includes such features as interviews with Hollywood stars - the first issue has an interview with Milla Jovovich. The companion web site also carries the script of the CD contents as well as English quizzes and other contents related to the magazine. The first issue had a print run of 70,000 copies and is priced at ¥1,200 plus tax. The same company released the English Zone magazine in January 2003, aimed at readers with a TOEIC score of 730 or higher.
Englink web site

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